Milwaukee-bred, NYC-based emcee Signif presents the “Play 2 Win”, her new single featuring Detroit rapper Elzhi. Produced by JBM Beatz, “Play 2 Win” is the newest single from her forthcoming album Friction, featuring Sadat X, Aldrick, and Genesis Renji as well as production from Skeff Anselm, Fate, DJ Puerto Roc, Radio Raheim, and Tay Lee. Signif describes “Play 2 Win” as “Elzhi and myself reflecting on the social ills of our surroundings and how it’s so easy to get caught up in the wrong situations in life. It takes much effort to pull away from most social norms while having a positive outlook on life. We reached out to Elzhi’s camp and he was down to do the track after listening to some of my music, it’s definitely a honor to be on a track with El.”
Friction, released September 9 on Intelligent Dummies, is about the conflicts people face, or have faced when dealing with life on a day to day,” says Signif. “I played off the ‘Friction’ title, because even though I live and practice a peaceful way of living and thinking, I’m still faced with a good amount of opposition, so I wanted to address some of those situations. The inspiration behind the album was to share some of my views that may have been misconstrued from previous works, also to keep the listeners engaged on my different perspective to certain social issues, and to have fun of course.” Friction is also available on Signif’s Bandcamp.